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Zero Waste SG P.png
Zero Waste Singapore

UI/ UX Design

Zero Waste Singapore is a not-for-profit and non-governmental organization with the aim of bridging the knowledge-to-action gap on the various ways to minimize waste and contribute towards recycling efforts.

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Task: To develop the abilities to execute the strategic plan - particularly publications like that of:​

  • Magazine; and a

  • Website; to resolve PR problems or to capitalise on PR opportunities identified for the organization​

Team: Solo UI/ UX Designer

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Duration: 2 months

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Tools: Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Figma

Overview

Before designing the publications, objectives were set for both the magazine and website respectively:

  • Magazine: To attract 415 new individuals to attend the upcycling workshops by December 31, 2023 to achieve a 10% increase in participation rate from December 31, 2022

  • Website: To foster partnerships with 30 new retailers in support of the BYO initiative by December 31, 2023 to achieve an approximate 20% increase in retail supporters from December 31, 2022

Magazine

Website

Constraints

Given more time, an in-depth research will be conducted on other publications to take note of industry best practices.

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